eBook Volume 2: Money Talks, But Who’s Listening?
Experts and industry players observe a growing trend among banks to emotionally engage customers and build trust and a sense of security. The irony is that as FSIs try to appeal to the human side of the consumer, they may actually need more technology to come across as more human themselves. The winners may turn out to be the ones who truly listen to the changing needs and preferences of consumers today. This eBook looks at the current state and future trends of banking and financial services with a focus on digital transformation, innovation, and customer experience. It's aimed ... Read More