Hiren Desai, Head of Digital Marketing for Standard Chartered Singapore, ASEAN and South Asia, comes from an almost exclusively digital-focused background. But what does “digital marketing” mean when it... Read More
SimilarWeb recently announced several new tools with marketers’ in mind to better track and measure brand performance, and to keep digital marketing teams aligned to purpose. Uri Snyder, Senior Vice... Read More
Early stage startup life seems like exciting fun - one interviewee likened it to building a rocket ship while launching it simultaneously. Chief marketing officer,Conrad Chuang shares about their turn-based... Read More
If you are a busy marketer, or work anything like Salesforce’s APAC Chief Marketing Officer who all throughout a week has a parade of marketing team people reporting updates... Read More
When it comes to customer retention with the help of martech, Eileen Koh, Director, Partner Marketing, SAP Concur in APAC, believes there is still untapped potential. While many companies have... Read More
David Sweenor, founder of TinyTechGuides, recently shared his experiences traversing deep tech to B2B marketing. Recently, David and Kalyan Ramanathan authored Modern B2B Marketing: A Practitioner’s Guide for Marketing Excellence... Read More
Marie Pettersson General Manager, for Kezzler in APAC, has an unquestionable passion for how technology drives innovation for both sales and marketing. Initially from sales, Pettersson has gone on... Read More
