AI isn’t new, and Gina von Esmarch, CEO, Adesso Associates shares her views on how easy it is for marketers to flip the switch and focus on for gaining... Read More
David Sweenor, founder of TinyTechGuides, recently shared his experiences traversing deep tech to B2B marketing. Recently, David and Kalyan Ramanathan authored Modern B2B Marketing: A Practitioner’s Guide for Marketing Excellence... Read More
Seoul, Korea - In late July, SK Telecom, Deutsche Telekom, e& and Singtel announced that they formed the Global Telco AI Alliance. These four pioneer members agreed on joint effort... Read More
One of the earliest questions I asked Forrester’s Mavis Liew set the tone for the rest of the interview - she had so specifically picked out business-to-business marketing as... Read More
If I had a dollar every time someone mentions to me “ChatGPT”, I would probably have a stable source of secondary income. And it’s not a bad thing at all.... Read More