Alongside global targets, travelers are increasingly demanding that travel experiences align with their values and expectations when it comes to sustainability. Against this backdrop, Amadeus commissioned research among 896... Read More
What's a CSAT? When does it make sense to use NPS, and when do you use CES to gauge your customer satisfaction? In the world of marketing and customer... Read More
Telenor Asia, a telecommunications services provider in Singapore, released its second edition of "Digital Lives Decoded". The study delves into five key drivers that show how mobile devices enable... Read More
Marketing today is ever more dynamic and data-driven than we've experienced. Marketers are constantly seeking innovative ways to improve their strategies, boost ROI, and enhance customer engagement.... Read More