Listen to the opinion piece by Cédrick Lunven In the ever-evolving landscape of marketing, businesses are constantly seeking innovative ways to capture their... Read More
AI isn’t new, and Gina von Esmarch, CEO, Adesso Associates shares her views on how easy it is for marketers to flip the switch and focus on for gaining... Read More
Shawn Rogers is an example of a data analytics professional who transitioned very nicely to business-to-business (B2B) marketing. “Data analytics is how I have made my living for a very... Read More
For years, marketing had to work hard to prove commercial value, and get a seat at the table. One of the turning points came when marketing organizations started leveraging... Read More
In today's ever-changing business landscape, when expenses increase and prices decline, organizations are often faced with tough decisions. Layoffs seem inevitable. According to Layoffs.fyi, job cuts in the technology... Read More
